While working at Parker bows, I developed two web based programs to assist with Warranty Returns and Prospects. Below is a sample of the work that went into each.
The President at Parker Bows wanted a system that would allow Sales Personnel and Customer Service the ability to manage Parker's potential customers/prospects. At the time it was being managed through an Excel spreadsheet. Many of the generic CRM programs available on the market provided too much or too little. Parker needed a custom solution and the President assigned me the task to build a custom CRM from the ground up. Over a span of three months, the Prospect Database took shape and proved to be an asset to customer management and acquisition. The most important feature of the Prospect Database was the third-party mapping software that plotted the prospects, along with current Parker dealers on a map. The map plotting was done to show the proximity from one prospect to another Parker dealer. This was important as Parker did not want a dealer close to another dealer. In addition to the map plotting, when a Parker dealer marker was selected, it would provide a three-year sales report along with dealer information.
Return Authorization System
The Return Authorization was developed out of a need to turn the Warranty Returns process for Parker compound bows, crossbows and accessories from a paper system to a paperless system. The project development took five months from beginning to end. The end result yielded a streamlined process from the time the product entered the Parker facility to the time it shipped back to the customer. It decreased the wait time for the customer and had a messaging aspect to it that limited the phone calls to the Parker Customer Service team asking for updates. All of this combined to cut down on wasted time transferring paperwork around the facility, ultimately saving the company time and money.